Social Labels

  • These labels mark products that have been manufactured under humane and fair conditions. The price of a product is raised by a minimum price set by the respective fair trade organization that may be much higher than the prices on the world market. This is the only way to allow for producers, mostly from developing countries, to receive a higher and more sustainable income
  • Fair Trade products can be found in health food stores, World Shops and common supermarkets as well as in the catering trade.
  • Controls are conducted without prior notice by independent organisations.

The Fairtrade Label

  • This is probably the best known of all social labels for fair trade. It is a registered trademark of Fairtrade International(FLO).
  • The adherence to the established economic, environmental and social standards is controlled by the separate certification organization FLO-CERT.
  • Altogether, Fairtrade supports about 1,000,000 farmers and workers.

The Hand in Hand Label

The Hand in Hand quality seal is a private brand of Rapunzel Naturkost GmbH. All RAPUNZEL products made of raw materials that originate to more than 50% from Hand in Hand partners display this label.


  • Long-term trade relations and counselling
  • Fair prices and purchase guarantees
  • Support for charitable projects
  • Products of organic quality
  • Social security for employees and humane working conditions
  • No child labour or forced labour
  • Transparency

FairWild Foundation

This label deals with the use of wild plants and herbs that are collected in wild nature, in particular herbs, medicinal plants (for making tea) and mushrooms.

Aims and criteria

  • Sustainable and fair trade in the area of natural resources (forest and nature in general)
  • Conservation of wild plants, sustainable cultivation and protection of biodiversity
  • Fair contracts with collectors: no child labour, no discrimination, fair profits for local communities
  • Fair rights for collectors and traders, good healthy working environment and conditions
  • Transparent cost calculation and fair sharing of benefits throughout the value chain

Fair Wear Foundation

Fair Wear Foundation fosters fair and humane working conditions in garment factories.


  • No forced labour
  • No discrimination in employment
  • Freedom of association
  • No child labour
  • Payment of minimum living wages
  • Reasonable working hours
  • Safe and healthy working conditions
  • Employment contract

Fair Flowers Fair Plants

The Fair Flowers Fair Plants label guarantees the adherence to a global social and ecological standard for the production and trade of flowers and plants.


  • Payment of minimum living wages
  • Freedom of association
  • No child labour or forced labour
  • No highly toxic pesticides
  • Reduced use of pesticides, fertilizers, energy and water
  • Fostering responsible use of water and waste
  • Guarantees access to data on used pesticides, fertilizers, energy and water via protocol obligations

The Flower Label Program

This label aims at improving living conditions in Third World countries, particularly on flower farms.


  • Payment of minimum living wages
  • Freedom of association
  • No child labour or forced labour
  • No highly toxic pesticides
  • Responsible use of natural resources
  • No discrimination (based on skin colour, gender, age, …)
  • Health care (via hygiene facilities, protective clothing, …)

The GoodWeave Label

This label replaced the Rugmark label in 2009.


  • Combat illegal child labour in the rug industry
  • Demand adequate wages and working hours as well as safe and hygienic working conditions in the rug industry
  • Organise social and educational programmes for former child workers
  • Control the adherence to minimum environmental standards

Kimberley Process

The members of the Kimberley Process Certification Scheme (KPCS) wish to stop the trade with diamonds from conflict regions and ensure that purchases of so-called "blood diamonds" are not financing violence. Diamond production and trade are controlled and the origin of diamonds is confirmed with a label.

International minimum standards:

  • Implementation of national laws and establishment of institutions for their enforcement
  • Internal controls of imports and exports as well as controls on production sites
  • Trade diamonds only with countries meeting the minimum standards
  • Exclusively trade diamonds displaying the label: The label must include country of origin, issuing authority, carat weight/mass and value in US$

Problems with the controls arise from raw diamond smuggling across borders into a neighbouring country where they receive the Kimberley Process label and are then erroneously sold as “clean” diamonds.

The Fair Stone Project Label

The WiN=WiN Agency for Social Responsibility – Fair Stone Project strives to propagate its social standard on a global level, aiming to improve the working conditions of labourers in the natural stone industry.


  • No exploitative child labour
  • Minimum age for employment
  • No forced labour
  • Improved working conditions
  • Responsibility for occupational safety and health care
  • Analysis of dangers
  • Employment contract, pauses, holidays, training

SA8000: Standard for Social Accountability

The SA8000 standard was collectively elaborated by the Social Accountability International (SAI) – a forum of trade unions, human rights groups, producers, sellers, auditors, counsellors, scientists – in 1997.


  • No child labour or forced labour
  • No discrimination based on race, gender or religion
  • Freedom of association and right to collective bargaining
  • Maximum working hours
  • Payment of minimum living wages

The CSR Tourism Label

TourCert, the non-profit organization for certification in tourism awards the CSR label “CSR TOURISM certified” to tourism enterprises that have examined their business practices on sustainability. They have applied and evaluated quantitative and qualitative environmental and social criteria. According to the TourCert standard, the enterprises have written a sustainability report and have created a program for improvement. Companies awarded with this label have committed to continuously improve their sustainability performance.


  • Tourism companies pay their local employees minimum living wages that can feed a family
  • Resorts minimize waste and dispose of it in an environmentally friendly manner
  • Travel itinerary takes into account natural resources, e.g. regarding the provision of water and energy or the protection of nature and endangered species
  • Food offered at typical local restaurants has really been produced locally
  • How much CO² is emitted per tourist in transport?
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